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Facebook will make a ton of money from its influencer features — but it’s also good for your brand

By now you may either know an influencer, or have heard of influencer marketing. You may even be following a few and have seen them promote products which may have at one point piqued your curiosity and even helped you trust their recommendations more… or stop following them because you’re annoyed. Either way, influencer marketing has become a mainstream strategy for driving earned media via trusted experts within niche categories like beauty, fitness, and food.    The social media phenomenon…

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Photographer Analyzes Brain Waves To Construct Portraits Of People’s Ideal Selves – Design You Trust

Everyone wants to change at least one thing about themselves. No matter how many cheesy songs are written about embracing your imperfections, we all still catch ourselves occasionally thinking about our ideal appearances where all our “flaws” are corrected. Photographer Scott Chasserot was able to bring a few people’s ideal selves to life through his project “Original Ideal,” which was described as a combination of “portrait photography and neuroscience” on his website. Chasserot took simple and unadorned head shots of…

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A Comprehensive Guide To HTTP/2 Server Push — Smashing Magazine

The landscape for the performance-minded developer has changed significantly in the last year or so, with the emergence of HTTP/2 being perhaps the most significant of all. No longer is HTTP/2 a feature we pine for. It has arrived, and with it comes server push! Aside from solving common HTTP/1 performance problems (e.g., head of line blocking and uncompressed headers), HTTP/2 also gives us server push! Server push allows you to send site assets to the user before they’ve even…

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Network with industry experts at Vertex!

Want to meet Hollywood bigwigs and veterans from the CG industry? Come to Vertex’s networking event and you’ll be able to mingle with some of the world’s leading artists, creatives and developers. You can exchange contacts with professionals, and who knows – you might even be able to land your next dream job! The networking event will take place after our panel discussion and it is a fantastic opportunity to speak one-on-one with experts and cultivate new relationships after spending…

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AI is an online babysitter for parents who don’t want to invade privacy

No parent today should need to be told their kids are at risk every time they go online, use a cellphone, or engage in internet activities. It may be difficult for some to imagine that their child could get involved in something dangerous, but it happens. Even to good kids. To get some insight, we spoke with Dr. Matt Phillips, who is a brain surgeon, a father, and the creator of an AI-powered parenting app called Social Judo. He told…

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60 Inspiring Fall Quotes and Sayings

Autumn, otherwise known as fall, is the season of change and gratitude. The moment fall kicks in, you know that Thanksgiving Day is just around the corner. More than the other three temperate seasons, autumn has a lot of symbolisms. It’s arguably the most beautiful season as well. Partially because of the soothing change of colors that happens during this time of the year. If fall is your favorite season, here are some tidbits you need to know about the…

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Is It Worth It? — Smashing Magazine

Big news from Google: Within a few months, the infamous search engine will divide its index to give users better and fresher content. The long-term plan is to make the mobile search index the primary one. Why does this matter for e-commerce website owners? Well, it will enable Google to run its ranking algorithm differently for purely mobile content. This means that mobile content won’t be extracted from desktop content to determine mobile rankings. That’s definitely something that retailers can…

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5 Reasons Your Website is Slow – Speedup Your Website

Having a slow website is like having B.O. No-one will ever tell you. You need to test it yourself. You can do that in 17 seconds by using simulators that tell you how fast your site loads in different browsers in different locations. Test sites even tell you why your site is slow and how to fix the issues they find. It might be time to test now before you lose any more prospects. Is Your Site Letting You Down?…

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Using Slack To Monitor Your App — Smashing Magazine

For the past few months, I’ve been building a software-as-a-service (SaaS) application, and throughout the development process I’ve realized what a powerful tool Slack (or team chat in general) can be to monitor user and application behavior. After a bit of integration, it’s provided a real-time view into our application that previously didn’t exist, and it’s been so invaluable that I couldn’t help but write up this show-and-tell. It all started with a visit to a small startup in Denver,…

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What the world’s central banks are saying about cryptocurrencies

The Bank of Canada’s senior deputy governor, Carolyn Wilkins, who is leading research on cryptocurrencies, said in a November interview that cryptocurrencies aren’t true forms of money. “This is really an asset, or a security, and so it should be treated that way,” Wilkins said. As others, she viewed distributed ledger technology as promising for making the financial system more efficient. Source link

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